Google Deindex – Site Removed From Google Search
Have you ever noticed that any of your indexed pages are missing from Google? If your answer is ‘yes’ then you’ve already experienced the Google deindexation process.
I know this is annoying for any SEO experts. That’s why today we’ll discuss the reason, solution, and prevention from the deindex.
How to check your page is deindexed
By using the site: search operator we can find the web content index status. If your webpage is already indexed then you will find that as a blue link on SERP. Thus, you are safe now. In the next image, we use our local SEO service page as an example of test the index status on Google.
If you do not get any result then there come two possibilities.
- The webpage is not indexed yet
- Webpage is deindexed
You can use the Search Console tool & cache operator to find out if it has been indexed before.
Why Google deindexed contents
There are so many reasons for deindexing your post. There is a list of the reasons why posts become deindexed.
- Duplicate content
- Low-quality content. Such as lack of information or incomplete information on the post
- When webpage or URL is not canonicalized. It happens when Google automatically declares the page as identical to another one. This can be checked by using the Google search console tool.
- If the webpage does not have any traffic or internal linking. In this case, Google thinks that webpage or content is not important.
- If the URL has a 404 error.
- If the server is down and the URL is showing a 500 error.
- Sometimes it is necessary to use 301 or 302 URL redirection for some web pages. In this case, Google deindexed the old URL.
- When a webpage has a noindex tag then after a period Google removes it from the indexed list.
- When manually requested for deindexation by Google search console.
- If the domain got a penalty by Google or once got before, in that case, there is a high possibility that Google deindexed some of the posts.
Solution of Unwanted Site Removal
1. Duplicate Content:
At first, perform a content audit to if there any duplicate content exists on your website. You can use Copyscape (paid version) or SEO Small Tool (for free version) to perform the audit. This is usually called the plagiarism test. These tools give you a percentage score about your webpage comparing to the other contents whose are already exist online. The percentage indicates how much your content is plagiarized. These tools also let you know that which parts of your content are duplicate and which are unique.
So, find out the plagiarized contents and re-edit them for making them unique.
2. Low-Quality Information
If the content is not providing a good amount of value for the users then none like these, not even Google. Everyone likes to read or see a very detailed answer for their desire. So, Google also likes to see which content is covering a good amount of information with a piece of deep knowledge.
3. Canonical Issue
We use our website URL on any one of the 4 versions. They are
- https non www
- http non www
- https with www
- http with www
They are all the same webpage. But if they are not redirected to just one link then from the view of Google, they are four different URLs. In this case, the best practice is to use 301 redirections. This will solve the domain-level canonical issue.
Another reason for this problem is that the canonical tag may be duplicate, i.e., 2 canonicals may be in one URL. If you deactivate the SEO plugin and remove the cache then go to the source code and see if the canonical one is showing? If one shows up, you will understand that the SEO plugin is responsible for it. If you want to keep your SEO plugin, you can disable the canonical tag option by going to WordPress theme settings.
4. Website structure & Traffic
If your post doesn’t get any traffic or internal linking, then Google takes that page as lightweight compared to other content of the website. Due to the fact, you have to do internal linking to each post and other on-page work.
5. 404 error in the URL
If your page or post is 404, quickly redirect it to 301. Otherwise, your post or page will be de-indexed by search engines.
6. 500 server error in the URL
If your website shows 500 server errors for a long time, then visitors will not be able to visit your site. As a result, search engines will rank down the content of your website. If there is a problem, quickly ask the hosting provider to solve the problem.
7. 301 & 302 redirection
When you redirect a post or page 301 or 302, your previous post will be de-indexed.
8. noindex tagged URL
If you keep any post or page noindex, deindex will be issued in that case. So, you need to remove the noindex tag from the post.
9. Remove the URL from the Google Search Console
If for some reason a URL is removed from the search console, that URL will be deindexed from the search engine.
10. Domain issue
None of your posts will be indexed by search engines if the domain has received a penalty. Or if your domain is penalized once for any reason, all your post search engines will deindex it one by one.
The solution is to go to the manual action of the search console and check the message if something like that is found or if a deindex is issued. Then audit the site and find out the possible cause and fix the problem.
How do we deindex a link?
There are several methods for impelling deindex a webpage manually. But some of them are so risky for the entire website. So, I recommended the listed 2 most safe methods to motivate Google for deindexing if needed.
- Put noindex tag inside the webpage <head> section.
- Use the Google search console Removal tool to request removal content from Google search.
Google deindex is not a good sign for any website. From an SEO perspective, if any page gets deindexed then this is an unwritten warning message from Google.